"How to Make Your Next Trade Show Your Most Profitable One Ever!"

IMPORTANT: You can now take advantage of our Introductory Special Offer - it's only available for a VERY limited time. Read on to find out more.


Dear Friend,

       Yes, your next trade show can be your most profitable ever.

       How can we make such a bold statement? Because we're about to tell you the secrets of trade show success - secrets you may not know even if you've been exhibiting for years.

       You may be thinking, "Yes, but a lot of it comes down to luck."

       Not so.

       You can't plan for luck, true - but you can plan for success. And there are many factors you can use to your advantage to make your next trade show exhibit the best yet.

If you fall into one of these four categories, read on:

  1. "I've been doing trade shows for years." We'll show you little-known tips and tactics you can use to increase the profits you make from trade shows - in some cases dramatically.

  2. "I haven't done a trade show yet, but I'm interested." Great! We'll tell you how to succeed and what common mistakes to avoid, so you'll be ready to take on the trade show world.

  3. "I really don't like doing trade shows." No problem. We'll show you a technique for having a successful trade show exhibit anyway - without you having to become someone you're not.

  4. "I don't do trade shows." Read on - what we're going to share about trade shows may surprise you. And in any event, the information we have is applicable to most sales situations, whether or not you exhibit at trade shows.

Trade Shows - An Exhibition of Blunders

       We've been to many, many trade shows, and we've seen it all:

  • Expensive booths with all the gadgets and trimmings - and devoid of prospects.

  • Booths staffed by 'booth bunnies' who seem to know more about modeling than the product they're promoting.

  • Booths where salespeople are kept busy answering questions by people who have no intention of buying, while true prospects are made to wait, and eventually leave.

  • Booths that people actually avoid.

       Trade show booths that fail typically commit one of the "Seven Deadly Sins of Trade Show Exhibitors." It's painful to watch all that time, cost, and energy go to waste.

       And it doesn't have to happen to you. If you're open to Little-Known Trade Show Secrets for Getting Lots of New Customers.

Your Guide to Trade Show Success

       Take it from a man who's exhibited at and attended dozens of trade shows. Jim Lanford knows what works and what doesn't. Even better, he has a passion for trade shows, and he's willing to share his secrets with you.

       Jim, an award-winning engineer, has created three very different businesses with his wife, Audri, including:

  • One of the fastest-growing private companies in the U.S., an Inc. 500 company (Micro Dynamics).

  • The oldest and largest direct results Internet marketing company (NETrageous Inc.).

  • Most recently, WZ.com Inc., where Jim is President and Chief Technical Officer.

       Now, you can listen and learn Little-Known Trade Show Secrets for Getting Lots of New Customers in this one-hour audio program as Dr. Audri G. Lanford interviews Jim and reveals the fundamental principles of trade show success.

       Without spending much money, you can get the buzz, the traffic, the leads, and most important, the sales at your next trade show booth.

       You'll also receive valuable bonuses... but first, a sneak peek at what Jim will teach you.

What You'll Learn...

       In Little-Known Trade Show Secrets for Getting Lots of New Customers, you'll discover:

*10 different ways to get people to stop at your booth. You can even create a mob if you want to!
*How to make sure your signage works - before you spend money on manufacturing it!
*How to qualify a potential lead - with just one question!
*How to price your show specials to avoid shooting yourself in the foot.
*When to do the demo. (Hint: it's not when you think!)
*The three most important things you'll want to accomplish at any trade show.
*The mindset you'll need to do the trade show successfully - and what to do if you really, really don't like doing trade shows (yes, there's a way!).
*Examples of how other businesses failed to follow these rules, and the lessons you can learn for your own business.

       These principles are fundamental for anyone planning to exhibit or attend a trade show.

       Imagine the money you'll save - and the money you'll make - by understanding these principles.

       It's almost like having a degree in Trade Show Psychology - but you won't have to spend four years learning it. All we ask is one hour of your time.

This Program Comes in 3 Parts, Including a Special Limited Time Introductory Bonus...

       Little-Known Trade Show Secrets for Getting Lots of New Customers is a one-hour interview that comes as a downloadable MP3 file. You can download it immediately and get started right away.

       The Program comes in 3 parts:

* PART I -- An MP3 file of Little-Known Trade Show Secrets for Getting Lots of New Customers audio program. You can download it to your hard drive or transfer it to your MP3 player.
* PART II -- A transcript of the audio program in PDF format. Once you've had a chance to listen to the audio program, you can always use this PDF transcript to skim through and find just the information you're looking for.
* PART III - Special Limited Time Introductory Bonus: The Seven Deadly Sins of Trade Show Exhibitors Implementation Plan. Here's a really exciting bonus. We've taken the audio program and distilled it down to a series of case studies of how other businesses failed to use the principles for their trade show appearances. And each case study is accompanied by a lesson summarizing the right way to do things - these are strategies and tactics you can use right away. Think of the Implementation Plan as a "cheat sheet" for the whole program - you'll want to print it off and keep a copy close at hand.

How Much Does This Program Cost?

       Get ready to turbo-charge your next trade show profits and results, for the cost of $27 plus shipping and handling.

Our Iron-Clad Guarantee

       Our guarantee is simple: Try Little-Known Trade Show Secrets for Getting Lots of New Customers out for yourself. If you're not excited by the tips and tricks you learn, if you don't feel that you can take advantage of these simple guidelines to make your next trade show appearance a thrilling success, then just let us know within 60 days and we'll refund your money - no questions asked.

Imagine Your Next Trade Show...

       Your booth is filled with qualified prospects that are giving you their business cards and placing orders. You've got great traffic, and your signage is drawing them in. And your booth's got "buzz" - the big guys are asking, "How did they do that?" Of course, you're not going to tell them. But they're going to remember you.

       Be remembered. Be successful. Be profitable. Order Little-Known Trade Show Secrets for Getting Lots of New Customers today.

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P.S. Jim Lanford says that "Trade shows can and should be a profit center." Don't let a profit stream pass you by. Learn the Little-Known Trade Show Secrets for Getting Lots of New Customers by ordering today.

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